2021 has finally arrived, and if there’s one lesson the recent year has taught humanity, we could never predict the future or what it holds.
This is no longer a cliche because, at any given moment, fate or karma might pull up a natural disaster/ some pandemic that we’ve never seen before from its hat and leave us helpless.
On a more optimistic tone, though, 2021 has opened with brand new marketing opportunities awaiting us to make use of them.
Now that people do the lion’s share of their shopping online, marketing managers and other pivotal company roles should adjust their websites and social media pages accordingly and hone their SEO front right away.
To put a long story short, the faster we adjust to the new marketing trends and methods, the easier it would be to convert our potential passerby to loyal customers.
One of the greatest SEO mysteries revolves around the ideal article length.
On the one hand, a longer article allows you to take advantage of a greater variety of keywords, thus ranking higher on the search engines.
On the other hand, one should never underestimate their audience’s reading experience, and what’s the gain of an article having many keywords if it’s far from valuable for anyone?
SEO Is The Leading Marketing Tool In 2021
Most SEO experts will tell you that articles ranging between 300-500 words are the core of any solid SEO article.
However, since this field is so rich with opinions and content, there are opposing opinions, claiming that 2000 words should be the baseline for a blog article.
The golden SEO tip to determine the ‘standard’ number of words usually used in an article in your niche is to ask Google about it.
By writing a FAQ typical to your niche, the results provided by this search will help you comprehend the number of words necessary to answer this inquiry efficiently enough.
You might be surprised that some niches FAQ’s will work better when you focus on images rather than words, something you never thought to be true before.
On such occasions, it’s mostly recommended to optimize your images for SEO and cut short the word count to provide the most insightful answers possible.
Conclusion
An effective SEO content starts from finding the careful balance between quantity (of words and keywords) and quality (as well as making sure you deliver the information in the most befitting form; at times, we’ll prefer using images with a minimum number of words to a lengthy article).
The first thing you should do is research your niche and see which method performs better in your case.
